Launching from Scratch: How to Start a Podcast with No Audience

You’ve got a great idea for a podcast, but you’re worried about how to get started with no audience.

Don’t worry, starting a podcast with no audience is like trying to start a campfire with wet matches, it’s possible but it’s going to take some effort. But don’t let that discourage you!

We’re here to guide you through the steps of launching a podcast, even if you don’t have an audience yet.

Whether you’re a beginner or an experienced podcaster, this guide will help you launch your podcast with confidence and a bit of humor.

So, you want to start a podcast but you don’t have any listeners yet? No worries, every podcast has to start somewhere!

Think of it like starting a party, nobody shows up at first but as the night goes on more and more people come until it’s a raging success. We’ll show you how to get that party started and keep it going.

How to Start a Podcast with No Audience

Step 1: Choose a Topic and Concept for Your Podcast

When starting a podcast with no audience, it’s important to choose a topic that is both interesting and relevant to your target audience.

But let’s be real, you also want to pick something that’s going to make people want to tune in. After all, you don’t want to be at that party where everyone is sitting around awkwardly eating cheese and crackers.

Think about it, what are you passionate about? What do you know a lot about? What do you like to talk about?

These are all great starting points for finding your podcast topic.

You don’t want to pick a topic just because you think it’s trendy, you want to pick something that you’re genuinely interested in.

Because let’s face it if you’re not excited about your podcast, how do you expect anyone else to be?

Once you’ve found your topic, it’s time to come up with a concept.

This is the fun part, you get to be creative and come up with something unique and exciting that will make people want to listen.

Remember, you’re trying to start a podcast party and you want to make sure it’s the most fun party on the block.

So, whether it’s a comedic take on current events, a deep dive into conspiracy theories, or a roundtable discussion with experts in a specific field, make sure your concept stands out and makes people want to join the conversation.

Just remember, when it comes to choosing your topic and concept, have fun with it, and don’t be afraid to be a little wild and crazy.

After all, you want to be the party everyone is talking about, not the one they’re leaving early.

Step 2: Create Quality Content

Creating quality content is essential when starting a podcast with no audience. After all, you don’t want to be at that party where the music is terrible and the conversation is boring.

You want to make sure your audio is clear and professional, and that your content is well-researched, engaging, and relevant to your target audience.

First things first, you need to make sure your audio is top-notch. No one wants to listen to a podcast that sounds like it was recorded in a wind tunnel. Invest in a good microphone and make sure you have a quiet space to record. Trust me, your listeners will thank you.

Next, you want to make sure your content is interesting and engaging. You don’t want to be at that party where everyone is sitting around talking about the weather.

You want to have a variety of different segments or topics that will keep your listeners interested and wanting more. And don’t be afraid to get creative and have a little fun with it, after all, you’re trying to create a party people want to attend.

Finally, make sure your content is relevant to your target audience. You don’t want to be that party where everyone is talking about baseball and you’re the only one who cares.

You want to make sure your listeners are engaged and that the topics you’re discussing are of interest to them.

Remember, when it comes to creating quality content, think of it like throwing a party. You want to make sure the music is good, the conversation is interesting, and there’s something for everyone.

If you can do that, you’ll be well on your way to building a dedicated audience that can’t wait for the next episode.

Step 3: Promote Your Podcast

Promoting your podcast is crucial when starting a podcast with no audience. After all, you can throw the best party in the world, but if no one knows about it, it’s not going to be a very successful event.

So, you need to make sure you’re getting the word out about your podcast and making it easy for people to find it.

First things first, you need to make sure your podcast is easy to find. This means submitting it to all the major podcast platforms like Apple Podcasts, Spotify, and Google Podcasts. Think of it like putting up flyers around town, you want to make sure people know where the party is happening.

Next, you want to make sure you’re using social media to promote your podcast. Share links to your episodes on Twitter, Instagram, and Facebook.

Make sure you’re using relevant hashtags and tagging any guests or relevant people you mention in your episodes. Think of it like inviting all your friends to the party.

Another great way to promote your podcast is by guest appearances on other podcasts or online shows. Think of it like being a guest DJ at another party, it’s a great way to introduce yourself to new people and get the word out about your party.

Finally, don’t be afraid to get creative with your promotion. You could run a contest, or offer exclusive content for listeners, think of it like offering free drinks at the party for the first hour.

The key is to be creative and think outside the box.

Promoting your podcast can be a lot of work, but remember, you’re trying to sell tickets to the hottest party in town.

So, make sure you’re getting the word out, using social media and other platforms to reach new people, and always be on the lookout for creative ways to promote your podcast.

With the right approach, you’ll be well on your way to building a dedicated audience that can’t wait to tune in to your next episode.

Step 4: Be Consistent and Persistent

When starting a podcast with no audience, it’s important to be consistent and persistent in your efforts to build your audience.

After all, you can throw the best party in the world, but if you only do it once, it’s not going to be a very successful event.

So, you need to make sure you’re consistently putting out new episodes and engaging with your listeners.

First things first, you need to make sure you’re putting out new episodes on a regular schedule.

Think of it like planning a party, you need to set a date and stick to it. You don’t want to be that party planner who keeps changing the date, it’s confusing and frustrating for your guests. So, pick a schedule that works for you and stick to it.

Next, you want to make sure you’re engaging with your listeners.

This means responding to comments and messages and actively seeking feedback on your episodes.

Think of it like being a good host at a party, you want to make sure everyone is having a good time and that they feel heard.

Another great way to build your audience is by collaborating with other podcasters or influencers in your niche.

Think of it like planning a joint party, it’s a great way to introduce yourself to new people and expand your reach.

Finally, don’t give up. Building an audience takes time and effort, but it’s worth it in the end.

Remember, you’re trying to plan the best party in town, and that takes a lot of work. So, be consistent, be persistent, and don’t give up. With the right approach, you’ll be well on your way to building a dedicated audience that can’t wait to tune in to your next episode.

Closing

Starting a podcast with no audience can be a daunting task, but don’t worry, we’ve got your back.

With a clear concept, quality content, a solid promotion plan, and consistency and persistence in your efforts, you’ll be well on your way to building a dedicated audience that can’t wait for the next episode. Remember, you’re trying to plan the best party in town and it takes a lot of work but it’s worth it.

So, don’t be afraid to take risks, have fun, and get creative. And most importantly, don’t give up.

Building an audience takes time and effort, but think of it like planning a party, it’s worth it in the end when you see everyone having a great time and enjoying themselves.

And remember, even if you don’t have an audience yet, you can still throw a great party, it just might take a little longer for the guests to arrive.